Friday, November 12, 2010

Tapjoy Buys AppStrip For Social Game Cross-Promotion

Offer-based ads and mobile app distribution/monetization firm Tapjoy, formerly Offerpal, has purchased AppStrip, a cross-promotion bar designed to drive traffic to participating social games. Launched in August by social game firm Broken Bulb Studios, AppStrip is one of several cross-promotion bars that allows smaller studios to advertise their Facebook games within other developers’ titles. It’s [...]

Source: http://feedproxy.google.com/~r/fingergaming/~3/51djc_Vv3hU/

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